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Easel standee as the name suggests creates an information or product image display stand, using an artist’s easel. One of the most common places you’ll see an easel stand is outside a hotel. Walk through any modern mall or high end shopping street and you’ll see these wooden stands holding up a sheet of printed sunboard. This sheet would display the menu of a hotel, along with alluring food shots.
These sales props are also used by stores to display information about special offers, discounts and newly arrived products. The menu or the sales offer, entice the customer walking by on the street outside. Hence they perform the important marketing function of subliminally urging him to come in and sample the wares…